Monday, November 18, 2013

Karishma Kapoor and Aditi Gowitrikar launches Libero baby care and Tempo tissue products in India with SCA

SCA – a leading global hygiene and forest products company launched its first two consumer brands - Libero and Tempo from the hands of Bollywood actress Karisma Kapoor and model Aditi Gowitrikar.

On the occasion of the launch, Cecilia Edebo - Vice President Consumer Goods SCA India commented, “Our aim is to establish SCA as the preferred supplier of personal hygiene products in India. We see an opportunity to use our knowledge about hygiene and the needs of Indian consumers to provide a product offering that helps our consumers achieve a healthier and more comfortable lifestyle.”


Combining global experience and best practices with local insights into Indian consumer needs SCA has developed a unique portfolio of Libero products for India Libero is the first baby care brand on the Indian market which offers the full range of baby diapers and toiletries. The Libero baby care range comes with skin-friendly natural ingredients which are good for a baby’s healthy skin, which is a key concerns of mothers in India.

“The child mortality rate in India is much higher than some of the underdeveloped countries due to inadequate precautions taken in handling young infants. By sharing the knowledge of mother and baby care that SCA has acquired, combined with offering of premium quality products from brands like Libero could go a long way in reducing the same to some extend”, said Aditi Gowitrikar.

Bringing its global good practices to India, SCA will provide training to nurses and doctors at hospitals and clinics with the objective of improving the lives of mothers and babies. Information on the Libero web, mobile applications and a parenting booklet will capture the attention of the pregnant mother at an early stage.

Tempo will be available in the form of box tissue, pocket handkerchiefs, wet wipes, and hand sanitisers for hand and face hygiene. With the tissue market in India being at a very nascent stage SCA has the ambition to shape and lead the Indian tissue market by combining premium quality Tempo tissue products with insights into local Indian food culture.

“Indians love to eat food with their hands, which is a compelling reason for all of us to opt for tissue papers, wet wipes and hand sanitizers. Tempo being a global brand of repute is an ideal fit for any Indian who loves cherishing every morsel by using his hands, said Karishma Kapoor.

Milind Pingle, Managing Director SCA India comments: “SCA is a leading global hygiene products company. Given India’s large population and the low penetration of hygiene products, we see a great opportunity to build a local hygiene business. Combining our strong product offerings and brands with our experience and knowledge about hygiene will benefit both India and SCA.”

SCA is one of the world’s largest players in the baby diaper segment, with a no 2 position in Europe. Further, SCA is also the world’s 2nd largest supplier of consumer tissue products. In September, SCA announced its plans to set up a manufacturing facility for hygiene products with an investment of about SEK 150 million (around Rs 145 crore) in India. The facility is expected to commence production in 2015.


SCA is a leading global hygiene and forest products company. The Group develops and produces sustainable personal care, tissue and forest products. Sales are conducted in about 100 countries under many strong brands, including the leading global brands TENA and Tork, and regional brands, such as Lotus, Libresse, Tempo and Libero. As Europe’s largest private forest owner, SCA places considerable emphasis on sustainable forest management. The Group has about 36,000 employees and sales in 2012 amounted to SEK 85bn (EUR 9.8bn). SCA was founded in 1929, has its headquarters.

Myshopbazzar.com Ms. India & Mr. India 2013, crowned amidst glamour and glitter in the capital

At a grand and glittering show Ms. Deepshikha Verma from Dehradun and Mr. Amit Singh from New Delhi were crowned as Myshopbazzar.com Ms. India & Mr. India 2013 this evening at the capital. Mr. Sagar Shah from Vadodara & Ms. Shikha Sharma from Chandigarh was declared as the first runner up and Mr. Manish Mehta from Delhi & Ms. Esha Tewari Pandey from Noida were declared as the second runner up.

The winners of subtitles are as follows:
Ms. Talented (Male & Female): Mr. Ankit Verma & Ms. Vidhi Sachdev
Ms. Photogenic (Male & Female): Mr. Rajat Pal & Ms. Shweta Pal
Ms. Popular (Male & Female): Mr. Manjunatha Reddy G & Ms. Payal Singh
Best Model (Male & Female): Mr. Manish Dadheech & Ms. Savita Singh
Best Walk (Male & Female): Mr. Dr Kuldeep Sharma & Ms. Radha Bhatt
Beautiful Eyes (Female): Ms. Asha Fred
Best Physique (Male): Mr. Parvez Magray
Best Smile (Male & Female): Mr. Vishwash sharma & Ms. Sonali Verma.

The mesmerizing evening was filled with well known celebrities from various walks of life.

Myshopbazzar.com, apart from being one of India's fastest growing online shopping portals has also been actively involved in creating awareness about social and environmental issues critical for modern India. As a responsible corporate organization, we have undertaken issues like Save the Girl Child, Save Electricity, Go Green and Save Water as our Corporate Social Responsibility (CSR).

Eminent jury and brand ambassadors for the beauty pageant included Mr. Shakti Anand, a famous TV actor who has worked in famous TV serials, Sudeepa Singh an Indian model and actress, Actress Nisha Kothari, TV Anchor Yogita Singh, TV and Bollywood Actor Amar Upadhyay, Akhil Kumar-Indian Boxer and Arjuna Awardee, Fashion Designer- Shravan Kumar Ramaswamy.

The grand finale was choreographed by Fashion Choreographer Shie Lobo.

The contest consisted of six stages. The first three stages consisted of objective type questionnaires on topics like Current Affairs, Hollywood & Indian Film industry, IQ assessment. The contestants answered these questionnaires on myshopbazzar.com website.

In the fourth stage, the participants submitted their two minute videos where they said something about themselves. On the basis of that, 50 contestants were shortlisted from all over the India. Those shortlisted 50 candidates were moved on to the penultimate 5th stage which consisted of a subjective type questionnaire where 5 questions on different topics were put to the contestants and they were required to provide answers in 500 words. In the last screening stage, 10 candidates for Ms. India title and 10 candidates for Mr. India title were shortlisted based on the points that each candidate scored. Ten candidates for Ms. India title and ten candidates for Mr. India title were shortlisted for today's main grand finale from all over the country.
Mr. Manoranjan Mohanty, CMD of Myshopbazzar.com said, "It is our sincere endeavor from Myshopbazzar.com to create a platform for the youth of the country and we expect all our participants and finalists to spread our CSR activities, i.e., Save the Girl Child, Save Electricity, Go Green (Save Plants, Save Earth) & Save Water."

As part of its Corporate Social Responsibility, Myshopbazzar.com works for the cause of Save the Girl Child, Save Electricity, Go Green (Save Plants, Save Earth) & Save Water in a move towards sustainable development of the country. This contest is a step towards creating awareness about these issues.
Mr. Shakti Anand added, "It's been a tough job to select the winners from such a talented group of contestants .In today's world one can succeed in life only if one has strong and powerful personality physically, mentally, socially and spiritually. This contest was an attempt to find a male and a female with such a wholesome personality."

The event was followed up by various fillers including stand-up comedy from famous comedian Mr. Sunil Sawara, dance performance by famous dance troop Doon Fashion Zone and singing performance from Asees Kaur, Runner up of Indian Idol 6.

Amar Upadhyay said, "I would like to personally thank Myshopbazzar.com to provide me the opportunity to be a jury member for such a wonderful beauty contest. The enthusiasm and competitive spirit seen among the contestants was truly inspiring."

Sudeepaa Singh added, "An online beauty contest like Myshopbazzar.com Ms. India & Mr. India has really created waves among the youth in the country. The response has been overwhelming for which the credit must go to Myshopbazzar.com. The social causes with which myshopbazzar.com is associated with and would like to propagate further have added to the importance of a beauty pageant like this to a great extent."


Nisha Kothari said, "I heartily congratulate all the winners as well as finalists of Myshopbazzar.com Ms. India & Mr. India 2013 contest. I'm feeling excited to be a part of this beauty pageant"

Sunday, November 17, 2013

Katrina Kaif showcases Raga Pearls in its latest television commercial

Eyes meeting across the room and a charming welcoming smile are what lead to a memorable encounter in the latest commercial from Titan Raga. The latest campaign pays homage to a woman who soaks in life, lives every moment to its fullest and lets the magic and romance of the world etch her path. In this portrayal, the Raga woman takes a journey that unexpectedly opens doors to self-discovery and the joy of surrendering to the moment. Echoing the ethos of brand Raga and the new Pearls collection, this TVC embodies all the values of grace, femininity and sensuality. These values make their way into its exquisite timepieces and reflect in its communication. Reasoning with this, the brand has evolved from being associated with special occasions to one that celebrates all the special moments in a woman's life.

Set on a moving train, the commercial opens with Katrina locking eyes with a stranger who draws her in. She playfully shares a memorable encounter with this handsome stranger as they communicate in languages that neither of them understand, over a simple cup of tea. After a delightful conversation, and as her male acquaintance is bidding her goodbye, Katrina says she has no words to express this moment - after which she dwells on this special memory while clutching on to her Raga Perola watch. More than just a flirtation encounter, a memory is created that echoes in the brand's celebration of 'Ek khubsurat rishta'.

Speaking about this unique TVC, Mr. Rajan Amba, Global Marketing and Product Head, Titan Company Ltd. said, "Brand Raga stands as a tribute to the beauty and sensuality of Indian women. This new commercial through an alluring story is an attempt to recreate every woman's dream of a romantic encounter with a handsome stranger and explore a new dimension of relationships. The Raga Pearls watch in this film is a symbol of the precious moments a woman experiences in her relationships."

Joono Simon, Executive Creative Director , Ogilvy South shared his views on the commercial, "Everyone dreams of a chance encounter with an attractive, nameless stranger on a journey. The creative potential of this alluring fantasy has been explored brilliantly by movies and literature many a time. In the new commercial for Raga, we are trying to explore this accidental rendezvous between two absolute strangers. It celebrates the sensuous and spontaneous spirit of a woman and her Raga".

Delicate craftsmanship and the classiness of pearls come together to form the Raga Pearls collection. In a beautiful harmony, alluring designs and cultured pearls comes together to create jewellery, in the form of classic watches, for moments to cherish.

Faisal Khan plays the perfect Ghost


An unlikely visitor has been keeping the cast and crew of Maharana Pratap up for nights. The three ranis on the show have been experiencing some supernatural occurrences that has scared them all. Now before you let your imaginations run wild, here's the complete story.


The sets of Maharana Pratap is located on the border of Mumbai and Gujarat, in a place called Talashree. The cast and crew have their accommodation set up near the set to save on time. Lately, the three ranis have been hearing voices and footsteps of someone walking in the corridors. The sound of 'payal' has scared everyone the most. But here comes the twist. The naughty Faisal Khan is the person who's behind all this. Faisal's room is situated in between the ranis rooms. At night he sneaks out and plays the perfect ghost making chill run down everyone's spine.

YuppTV brings Sony and Colors to European homes

In its endeavor to provide TV viewers in Europe, UK, Australia and New Zealand with their favorite Indian TV soaps and serials, YuppTV at its Hyderabad offices recently announced the launch of Sony and Colors TV channels in UK, Europe, Australia and New Zealand.

Now, people in Europe will no longer be deprived of their favorite soaps and serials. The two channels will be available in Hindi. With this move, YuppTV has now become a giant OTT player, delivering more than 150 Indian television channels worldwide. Yupp TV makes a variety of channels available in languages like Hindi, Bengali, Punjabi, Marathi, Telugu, Malayalam, Kannada, Bhojpuri and Assamese to its viewers.

"Demand for Indian television has always been high in Europe, UK, Australia and New Zealand. With many NRIs in these countries, especially in the UK, it was only natural for us to further explore the market. We are confident that TV viewers in these regions will be happy to view channels like Sony and Colors in the comforts of their homes," said Mr. Uday Reddy, CEO of YuppTV.

YuppTV provides the viewer with the option of recording his favorite serial and then watching it during his free time. YuppTV is available through multiple Internet enabled devices like PC (Mac/Windows), Samsung/LG/SONY/Panasonic Smart TVs and Smart Blu-ray players, Google TV, Boxee, Netgear, Western Digital, YuppTV Dongle, iPhone, iPad, Android Smart Phones and Tablets, Blackberry, Nokia, Windows7 Phones/tablets and many more. The owner does not have to invest in more than one YuppTV connection.


YuppTV gives an individual access to a variety of channels. With Sony and Colors in the YuppTV bouquet, one can have access to Set Max, SABTV and a host of other channels. YuppTV has an envious collection of 600+ HD Bollywood and regional movies.

Saturday, November 16, 2013

FDCI announces dates for Wills Lifestyle India Fashion Week Autumn-Winter 2014 and Spring-Summer 2015


The Fashion Design Council of India (FDCI), the apex body of fashion, in India, announced the dates for the 23rd edition of the Wills Lifestyle India Fashion Week Autumn-Winter 2014 and 24th edition of the Wills Lifestyle India Fashion Week Spring- Summer 2015 to be held between 26-30 March, 2014 and 8-12 October 2014, respectively. The Wills Lifestyle India Fashion Week Autumn Winter 2014 will be held at Pragati Maidan, New Delhi.

WIFW, a bi-annual event organised by the FDCI has grown both in popularity and participation over the years. The Wills Lifestyle India Fashion Week is also seen as a springboard by upcoming designers, who get an opportunity to showcase their designs to a discerning audience.

Talking about the new season of WIFW, Mr. Sunil Sethi, President, FDCI said,“We are delighted to announce the dates for the upcoming seasons of WIFW, as we weave together a coveted list of talented designers, who will showcase their creativity on this prestigious platform.”

Friday, November 15, 2013

Graduate Fashion Show- GABA 2013 By Arch Academy of Design

As a Custom to provide Thrust to the young Fashion Designers with an aim to give global platform to them, Arch Academy of Design organized its Annual Graduating Fashion Show on 18th October 2013. Eminent People from all walk of industry witnessed the Fashion Collection by the Novel Designers of Arch Academy Of fashion. Fashion Show was held at Hotel Diggi Palace, Jaipur.

GABA: This is a successful Annual attempt by Arch Academy Of fashion to boost the inner confidence of its young designers. This is an event which bridges the gap between young designers and eminent fashion professionals. The research, work and final product of the Students received criticism by the fashion Professionals.

GABA fashion show was choreographed by Mr. Pranav Hamal a known face in the world of Fashion Choreography who has also choreographed in Lakme Fashion Week with Ms Anchal Kumar as its showstopper.

There were a selected graduating Fashion student Of Arch Academy of Design who participated and showcased their work & source of inspiration. Students has drawn their insight from various culture, practices & traditions like Art Decothat, Pointillism, Adda Work, Tribal Banjara Community, Illusion, Dadaism, Kamasutra etc. which they researched and implemented in their work.

Aruna : Her collections were inspired by Art Decothat which is an artistic and eclectic style Combining traditional craft motifs characterized by rich color with bold geometric shapes.

Anita: Her collections were inspired by Western Art Movement called POINTILLISM in which painting was created using tiny small dots. For the representation of the same she used Rajasthan's Famous ADDA Work.

NEHA GUPTA: Inspired from Gothic Art Movement she has based her collections on the tragic Rajasthani wailing mourners combining both Gothic and Rajasthan elements together.

TANISHA: she calls her collection as an inspirational product of Tribal Punk, Banjara community that originated in 1970 .Designed for the youngsters carrying a rebellious attitude towards traditional society and unemployment.

NAGENDRA GUPTA: His inspirational theme was based on ILLUSION that exists to fool the eye of a viewer. His collections included Rajasthani bright colors and patch work of Rajasthan.

Rajat Vishwakarma: took eroticism as his art moment & he related it with the Indian Context by keeping Kamasutra as his inspiration. He tried showing Lifestyle of Hijra Community.

NEHA RANJAN: Her inspiration was based on Dadaism that was a western art movement started in Zurich in late 1970s. Also, in her collection she poured spotlight on the ongoing violence against Women and the challenges she faces be it emotional, physical or mental.