Tuesday, March 4, 2014

Sonam Kapoor features on launch issue cover of Harper's BAZAAR Bride India Edition

Hearst Magazines International and India Today Group, India's premier media conglomerate, announced the launch of Harper's BAZAAR Bride, expanding the magazine brand's presence in the country and marking its foray into the luxury wedding market. The launch issue of the magazine will feature beautiful and elegant bollywood style diva Sonam Kapoor.

Launching with the March 2014 issue, on newsstands in the first week of March 2014 , Harper's BAZAAR Bride will publish 10 issues per year, targeting not only the bride and groom, but the entire bridal brigade and all high-life enthusiasts. The editor for Harper's Bazaar Bride in India is Ms Nupur Mehta Puri.

"We are very excited to extend Harper's BAZAAR into this important category in India, and look forward to working with our longstanding partner India Today on this successful launch," said Gautam Ranji, Senior Vice President, Licensing and Business Development, Hearst Magazines International.

Harper's BAZAAR Bride will be the ultimate 'go-to' magazine for luxury weddings, opulent bridal-wear and international lifestyle along with the latest trends in destination events, honeymoon hotspots, spectacular soirees, and more. It promises to make nuptial journeys a fairytale for every bride and groom to-be, as well as all attendees, scoping everything from dream dresses to diamonds, haute couture to decor.

The magazine will be an eclectic mix of modernity and tradition, the complete package for the contemporary couple looking to turn their wedding day dream to reality. Women of all ages will find something in Harper's BAZAAR Bride that resonates, from style to fall in love with to spaces and places for celebrating. And the brand also addresses a groom's needs too, with special features on men's wear, lifestyle updates and tips on grooming.


Adds Ashish Bagga, Group CEO, The India Today Group, "With the Indian wedding market poised to be the largest in the next couple of years, we are very excited about our foray into the Luxury Wedding space with the launch of Harpers Bazaar Bride. This our 4th magazine launch with Hearst who have been our partners in India for the last 17 years"

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