A name synonymous with high craftsmanship & articulation
in his creations, with embellishments made from highly creative blend of east
and the west, his world famous collections gracefully adorn the homes of
Hollywood celebs like Brad Pitt & Madonna. Top models like Bipasha Basu
& Aishwarya Rai have flaunted his creations in fashion shows.
Designer Salim Asgarally now makes fashion become a platform
for change when he had top women directors walk the ramp for Smile Foundation's
charity fashion show to signify their solidarity towards the girl child cause.
Asgarally held a Fashion Workshop for
underprivileged youngsters in association with the Smile Foundation. The youth
are in the age group of 18 to 25 who are part of Smile Twin e-Learning
Programme (STeP) conducted by Smile Foundation across its centres in Mumbai.
STeP is the livelihood programme for the underprivileged
youth, wherein the youth are given training on key employability skills like
English proficiency, computer operations, personality development, etc. with
the objective of helping them get a job in the growing retail and service
sector. Smile Twin e-Learning Programme (STeP) is a national level livelihood
programme of Smile Foundation that trains urban underprivileged youth with
market-oriented job skills such as English, basic computer, personality
development, retail management, relevant soft skills etc and makes them
employed in retail and service sectors across India. More than 13,750 youth
have been trained and 9850 have been placed in over 140 brands through 35
operational projects across India.
Through this Fashion Workshop, the first of its kind held by
a fashion designer, Asgarally seeks to inspire these young minds towards a
career in fashion as designers, costume designers, stylists, merchandisers,
pattern makers, retail professionals, fashion buyers or other myriad options
available in the trade at both a creative or management level.
The children inspired and wishing to be a part of the
fashion business will then through the able offices of Asgarally be given
scholarships for a year to study fashion at an institute of repute and will be
assisted in making a career in the industry.
Asgarally was accompanied by the celebrated and
award-winning filmmaker and director Kalpana Lajmi, who will give a talk on the
importance, potential and need of qualified and trained Costume Designers in
the film industry. Kalpana Lajmi to her credit has made several socially
relevant films such as Rudaali, Darmiyaan, Daman and Chingaari. ”A beautiful
endeavour by Smile Foundation and Salim Asgarally to introduce and absorb
underprivileged children to the world of fashion. I am very glad I was a part
of it,” said Kalpana Lajmi.
This endeavour succeeds a successful showing of Asgarally's
collection titled RED for the Smile Foundation at a star studded fashion show
in Mumbai last month in aid of providing education to a 1000 underprivileged
children. This effort is now part of a continuing exercise with the Smile
Foundation and Asgarally towards positive social change in the area of
education for underprivileged children.
The current workshop will outline the role and function of
the fashion business and explain the opportunities available for gainful
employment and career growth in the world of fashion and costume. Asgarally has managed to get scholarships for
fashion design diploma for deserving students based on merit to cover their
tuition and hostel facilities from Anupam Goyal, CEO of the Institute of Design
Technology, Surat, and hopes to get more such organised in the near future with
other schools of fashion in India and abroad to be able to facilitate the
funding of education for these youth.
Says he, “it gives me great pleasure and a deep satisfaction to make a
difference to the lives of those less fortunate children and their families
through my talent, skills and work experience as a fashion designer.”
Asgarally believes that if every business dedicates a small
percentage of its profits or resources towards upliftment and education of underprivileged
children, this world will be devoid of stress, strife and poverty. And this
move is merely one step in the right direction.
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