Sunday, November 10, 2013

Actress Mahima Chowdhary walked the ramp for Shobha Shrinagar Jewellers at IIJW 2013

Lovely bollywood actress Mahima Chowdhary walked the ramp as a show starter and showstopper for Shobha Shrinagar Jewellers at the India International Jewellery Week 2013 wearing the devastating pearl and emerald Raani Haar, jhumer, eye-catching earrings, armlet, nose ring and rings and looked stunning.

Started 25 years ago by Shobhanaji, the Shobha Shringar Jewellers brand has been the most trusted in Mumbai. From amazing diamond jewellery, which comprises elegant nose pins to grand bridal necklaces and earrings, the “Neesha Collection” at the India International Jewellery Week 2013 was everything a fashionable woman longs for.

Detailing played an important role in the jewellery as traditional jadau and polki were designed into vintage gold jewellery. Custom made for each client, the jewellery featured the distinct Indian heritage and cultural touches.

Opening the show was Bollywood beauty, Mahima Chowdhary who glided down the ramp in a stunning bridal set comprising a polki Raani Haar-cum-flat wide gold necklace with superb intricate earrings, cluster of bangles, imposing rings and a Maang tikka.

Opulence and grandeur are the two words that can describe this sensational collection. Emeralds, rubies and pearls played a magical symphony with gold. Chokers were edged with uncut diamonds and baaju bands sparkled under the ramp lights. Large floral pendants demanded attention on two strands of carved gems. Collars with majestic pear shaped diamonds and curved carved bangles were clasped to slender wrists while nose rings twinkled on the ramp.

Chokers extended into regal bibs with a pearly mesh base and gold medallions, while rubies South Sea pearls and giant emeralds made a choker outstanding.

Giving a western touch to the jewellery there were multi pronged diamond and emerald chockers, scalloped gleaming sets and three strands of pearls ended in stunning pendants that can be worn with long ball gowns.

The South Indian bridal section had the complete wedding jewellery starting with antique gold cummerbund, Maang Tikka, Raani Haars, jhumkas, shoulder dusters, maatha patti, nose rings, Maang Tikka and an intricate ornament for the plait.

Presenting an assortment of beautiful garments to match the bridal jewellery collection was the Bawaree label featuring lehengas, cholis, saris, anarkalis and gowns.

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