Thursday, October 10, 2013

MADAME’s new brand ambassador, Shazahn Padamsee launches the Autumn Collection

Alyque Padamsee and Sharon Prabhakar with
Shazahn Padamsee - Brand Ambassador - MADAME
The much awaited time of the year is here when one of the leading women’s fashion brand, Madame officially announced their brand ambassador on 12th September 2013 in Mumbai. The new face of the brand is none other than the bright, young and gorgeous Model & Actress, Shazahn Padamsee, who unveiled Madame’s Autumn collection through a fashion show, with the live band, “Beetroot Blues”.

Show Stopper, Shazahn Padamsee posed on the ramp in the striking Autumn collection by Madame, all glamorous and full of panache. Joining her on the ramp were some bright well known faces such as Candice Pinto, Raut, Dipannita Sharma, Alecia, Sucheta Sharma, Shruti Aggarwal who together spilled magic on the ramp with their grace. Sporting the fresh and trendy collection the new Madame girl comments, “I am glad to represent Madame. It has clothes for all occasions ranging from simple pants & jackets for day wear to sexy dresses for night parties! It is a one stop shop for all your fashion needs.”

Presenting the new brand ambassador for Madame in this grand event, Mr.Akhil Duggar Jain, Creative Director- Madame said, “We are extremely pleased to announce Shazahn as the new face for Madame. Shazahn is a perfect fit for our brand as she fits our consumer space just right. She is young and fresh yet sophisticated and classy, very much like the brand image.”

The fashion show displayed Madame’s six different themes for their Autumn Collection, namely - Rosy chints, Electric Punk, Office Wear, Wild Fantasy, Berry Collection and Glamshine. Each theme showcased outfits and accessories in vivid styles and colours donned by the lovely models. Priced at INR 1299 to INR 4999,the Autumn collection comprises of chiffon and georgette shirts and tops, dresses, autumn jackets in cotton and satin, dresses, printed pants, coloured bottoms, jump suits, denims, shorts and many more.