Thursday, October 10, 2013

Pierre Balmain and Bread & Butter gives a perfect start to the FASHION WEEK 2013, Singapore

Famous designer Pierre Balmain showed their Spring/Summer 2014 collection that harks back to the rebellious styles of the punk years, when the electric chic of New York clashed with downtown’s club culture to open the most awaited fashion extravaganza fashion week 2013 at Singapore.  With rock wardrobe staples, including stockings, leather and lace, silhouettes range from loose and carefree, to short and concise. The result is a modern wardrobe of controlled imperfection, mastering a minimal look that is sweetly sexy, yet deliberately dramatic and captivating.
Pierre Balmain's Spring Summer Collection 2014 at The Fashion Week 2013

Later the designer duo Bread & Butter showcased their highly-wearable and stylish co-ordinates from more than 15 labels, including 7 for All Mankind, True Religion, Evisu, Hudson, J Brand, Rock and Republic, and others.
Bread & Butter's Collection at The Fashion Week 2013

Presented by The Shoppes at Marina Bay Sands, and organised by FIDé Fashion Weeks, Fashion Week 2013 officially kicked off with an overwhelming total attendance of  more than 1,200 guests on the first night held on Wednesday, 9 October 2013. at The Sands Expo & Convention Centre, Hall F. And for the next 10 days, Fashion Week 2013 is set to be the “IT” fashion event of the year with more spectacular shows, amazing workshops and exciting performances that have been scheduled (pls visit for updates too)!

 As guests entered Hall F, they were welcomed into the Crystal Ballroom, a massive reception space, complete with crystal chandeliers and projection screens, where guests mingled and schmoozed while enjoying free-flowing champagnes and wines before the shows. Larger-than-life sized fashion images from designers and Couturiers participating in this year’s fully-integrated 11-day fashion extravaganza, showcasing Men’s and Women’s Prêt-à-Porter and Couture shows, are also beautifully showcased on huge panels.

The Fashion Hall, where the shows take place, is set-up with a 50-metre long runway and capacity of 600 seats. Exuding a luxurious and stylish ambience, complete with trees and lamps lining the walkway to seats, the Fashion Hall also features are exclusive lounges, where participating brands and sponsors are able to entertain their esteemed guests in a private setting prior to the shows.

The first night of Fashion Week 2013 saw about 1,000 guests, comprising of members of the media, stylists, corporate guests, VIP and fashionistas, turn up to be amongst the first to experience the exciting start of the highly-anticipated fashion event of the year! They were two very different but equally explosive shows in the form of Pierre Balmain (France) and Bread & Butter (Mixed Labels).

Both shows featured collections for men and women, as models ramped up the temperatures with their body hugging pieces and ultra-fitted sexy jeanswear. Models strutted down the runway to thumping beats while audience coveted the funky yet commercially viable pieces.

Seen seated on the first row on the 1st day of Fashion Week 2013 were familiar faces of the media, fashion, entertainment, and social scenes in the likes of respected ex-journo Sylvia Toh,’s Editor Christian Barker and team; über-stylish socialites such as Chang Yu Lan, Celeste Basapa, Emily Hwang, Frances Low; TV hosts/actors Linda Black and hubby Oli Pettigrew, Beam Artistes May Wan and Yvette King, and Class 95FM DJ Yasminne Cheng who showed off her sexy pins in a pair of sexy multi-coloured strappy heels.